Sponsor Promises, Delivery and Evidence Check
Compare the media, quantities and dates promised in the sponsorship contract with actual publication, playback and send records. Keep missing benefits open and record whether the sponsor accepts the proposed remedy.
Evidence for the sponsor report, with a separate list of promises still to fulfil.
- File formats
- English XLSX · CSV (UTF-8)
- Version
- 2.0
- Editorial review
- 24 Oct 2026
- Use this for
- Track each benefit from contract approval and asset deadlines through to post-event reporting. Keep delivery of promised placements separate from audience response.
When to use it
Track each benefit from contract approval and asset deadlines through to post-event reporting. Keep delivery of promised placements separate from audience response.
A logo photograph does not prove sales or brand lift. Check the applicable permission and authority before supplying participant data.
Start with the guide: Sponsor Reporting and Contract Delivery Review: A Practical Guide by RoleFill in the template step by step
When to use it
When assigning delivery after sponsorship signature and before reporting fulfilment.
What to have ready
- Signed contract with media, dates and quantities
- Sponsor-approved artwork and copy deadlines
- Actual publications, cue recordings and send logs
Give each contractual benefit a row, with the person delivering it and the asset deadline.
Record the date or programme segment and where its photo, recording or send evidence is stored.
Keep missing benefits visible. Obtain written agreement for a remedy instead of making a substitution yourself.
State whether the sponsor acknowledged receipt, accepted delivery or requested further discussion.
Worked example
Fictional example, not an actual event or supplier record
Eight columns · scroll horizontally to view the complete worked example.
| Benefit ID and sponsor | What the contract promises | Required material and delivery owner | What was delivered and when | Location of photos, recordings or send logs | Delivered items and missing benefits | Remedy, approval and deadline | What the sponsor confirmed |
|---|---|---|---|---|---|---|---|
| SP-01 / Fictional sponsor A | SP-A v2: main-screen logo in 3 programme segments | A_final.svg / video lead / received 11-09 | 2026-11-12 cues at 09:00, 13:00 and 17:00 executed | REC-SP01 identifies all 3 segments by timestamp; the logo is recognisable. | All 3 placements delivered. Actual audience exposure was not measured separately. | Sponsor lead prepares report v1 at 11-13 11:00 | The sponsor’s 11-14 reply confirms the 3 contracted screen placements. |
| SP-02 / Fictional sponsor A | Logo and link in 2 pre-event newsletters / 10-28 and 11-04 | Marketing lead / approved MAIL-SP-v3 | The 10-28 newsletter was sent; the logo was missing from the 11-04 send. | EML-01 and EML-02 / omission captured in GAP-02 | 1 placement delivered and 1 missing. Do not substitute a web banner without agreement. | Sponsor lead presented a make-good send proposal on 11-06. Written acceptance is pending. | As of 11-05 the remedy is not accepted. Do not mark the whole package complete. |
| SP-03 / Fictional sponsor B | Only companies consenting to follow-up data sharing / contract §5 | Data owner / consent scope CONS-v2 | 11-13 10:00 / 18 company IDs extracted | Matched 18 consent records in restricted export EXPORT-SP3. | Of 22 company requests, exclude 4 without permission to share their information. | Sponsor and data leads confirmed what would be sent at 11-13 14:00. | The sponsor acknowledged receipt at 15:20. This does not establish increased interest or sales. |
Blank template preview
This preview shows a few rows. The downloaded file contains 24 prepared rows.
Eight columns · scroll horizontally to view the complete blank worksheet.
| Benefit ID and sponsor | What the contract promises | Required material and delivery owner | What was delivered and when | Location of photos, recordings or send logs | Delivered items and missing benefits | Remedy, approval and deadline | What the sponsor confirmed |
|---|---|---|---|---|---|---|---|
| — | — | — | — | — | — | — | — |
| — | — | — | — | — | — | — | — |
| — | — | — | — | — | — | — | — |
Sources used to develop this template
EVENTODIT created this template using the working methods described in the public sources below. It is not an official form and has not been reviewed or approved by those organisations.
- ACM CHI 2026 · Sponsorship Prospectus
Adapted benefit-level distinctions by medium, quantity and scope. Contracts, prices and fulfilment cases are original fictional examples.